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There are a lot of looks and styles in fashion that are merely trends. They have their day in the spotlight, but soon drift out of it. Then, seemingly unprompted, roughly 3-5 years later, they're back again. It's both a so very unpredictable yet so very predictable cycle.   But there are those select things that are timeless. Wool topcoats, a classic white men's dress shirt, and so on will last you for a lifetime because they are always in style. And beards (the facial hair ones...) kind of fall into that category. Or perhaps they most certainly aren't timeless....

Hello. I hope everyone is enjoying the new website. We are still working out a couple things but all it's finished. I would love to hear your feedback in the comment section so that we can make your online shopping experience as pleasurable as possible. One quick thing the only thing that hasn't been shown is our new pre-order system that I think you will really enjoy. We will talk about this addition in a couple weeks when the first batch of pre-order products launch. The Wolf vs Goat team looks forward to hearing what you have to say.

There are many hot button issues in the world of men's fashion, which is ironic given that fashion is fundamentally supposed to be fun and about creativity, individuality, and personal expression. But let's avoid that topic for another day. Or perhaps never. Instead, let's focus on an item that makes some men's blood boil (and probably causes one to sweat): undershirts. And before you get all in a huff and start looking for things to take issue with, here's a spoiler alert: we're not going to give you the satisfaction of being able to argue in favor or in opposition...

Here are the last two colors of the fall short sleeve bamboo sorona tees. Below are the rules. We will choose a winner on Monday.  If you don't know the rules here they are.   Rules- 1. Names must be food or drink related 2. First person to give the winning name wins 3. You have a 24 hour window to guess. I will draw a name at on Aug.11th. 4. One submission per person , per color, per day 5. Please hit like when you enter your name 6. You can write an answer in the comment section below...